Mike Hernalsteen » Internet Marketing http://mikehernalsteen.com/blog News, Views & Reviews Wed, 17 Feb 2010 06:11:37 +0000 http://wordpress.org/?v=2.9.1 en hourly 1 Repomen Ad http://mikehernalsteen.com/blog/internet-marketing/repomen-ad/ http://mikehernalsteen.com/blog/internet-marketing/repomen-ad/#comments Mon, 15 Feb 2010 18:16:46 +0000 mike http://mikehernalsteen.com/blog/?p=255

Saw this ad for the new movie Repomen. That “liver” looks more like something else, eh?

Repomen Ad

]]> http://mikehernalsteen.com/blog/internet-marketing/repomen-ad/feed/ 0 Tired Of This Ad http://mikehernalsteen.com/blog/internet-marketing/tired-of-this-ad/ http://mikehernalsteen.com/blog/internet-marketing/tired-of-this-ad/#comments Thu, 05 Feb 2009 22:49:06 +0000 mike http://mikehernalsteen.com/blog/?p=142

I am sick and tired of seeing this ad everywhere I go. I really, REALLY hope it isn’t behavioral targeting. :-(

annoying weight loss advertisement

Any ads out there annoying you these days?

]]> http://mikehernalsteen.com/blog/internet-marketing/tired-of-this-ad/feed/ 1 Try SEO Moz Pro For $1 http://mikehernalsteen.com/blog/internet-marketing/try-seo-moz-pro-for-1/ http://mikehernalsteen.com/blog/internet-marketing/try-seo-moz-pro-for-1/#comments Thu, 05 Feb 2009 00:27:00 +0000 mike http://mikehernalsteen.com/blog/?p=132

Just received this in my email from the great people over at SEOmoz:

If you haven’t tried this service before, I really recommend that you give it a shot. I am a HUGE fan of Linkscape and many of the other tools they offer. A must have for SEM specialists.

]]> http://mikehernalsteen.com/blog/internet-marketing/try-seo-moz-pro-for-1/feed/ 1 Does Display Advertising Influence Search? http://mikehernalsteen.com/blog/internet-marketing/does-display-advertising-influence-search/ http://mikehernalsteen.com/blog/internet-marketing/does-display-advertising-influence-search/#comments Wed, 01 Oct 2008 06:13:06 +0000 mike http://mikehernalsteen.com/blog/?p=48

Eyeblaster has unveiled a new tracking software they call ‘Channel Connect for Search’, which will track users that click on display ads who did not convert on the initial visit. For 30 days, users will be cookied to analyze whether or not display advertising has a direct influence on their search behavior. The program is currently in beta, being tested by Sicola Martin and Mindshare.

How was this not a case study 3 years ago? The ability to measure results is the reason so many marketers are bringing their advertising campaigns online. This is a metric clients probably should have been asking their agencies for long ago. We may actually find that display is more valuable to clients than simply for branding.

I look forward to seeing the results of this test.

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